New York, NY (PRWEB) October 19, 2011
Buddy Media, the social enterprise software of choice for eight of the worlds top ten global advertisers, today announced the launch of ReachBuddy, a new product in the Buddy Media social marketing suite. ReachBuddy gives brands, retailers, publishers and their agencies powerful tools to create, manage and track social content anywhere on the web.
As the only company to be named a charter preferred developer partner by both Facebook and LinkedIn, Buddy Media is now also the only social enterprise company to power connections across all major social networks as well as the open web. Buddy Media ReachBuddy Beta partners include PepsiCo, Hearst Magazines Digital Media, Carnival Cruise Lines and Refinery29.
ReachBuddy is the fourth product in the Buddy Media social marketing suite and comes one month after the launch of ConversionBuddy, which allows brands to track consumer social interactions (shares, tweets) through to consumer actions (sales, conversions). ReachBuddy brings the social graphs of Facebook and Twitter to YouTube pages and blog platforms like Tumblr and WordPress, as well as to any website, landing page or microsite.
Social platforms like Facebook and Twitter are extremely important to our business, but we cannot overlook our web presence, said Shiv Singh, Global Head of Digital, PepsiCo Beverages. With ReachBuddy, we can now bring the social experiences we love from Facebook to our websites as well, all from one unified solution that was built from the ground up to power social. Its an incredible efficiency gain, and allows us to track how content deployed on the web is performing compared to content within social networks. Weve wanted to be able to do this for quite some time, and thanks to Buddy Media, its now possible.
ReachBuddy features:
Buddy Media Launches ReachBuddy to Bring Power of Social Content to Entire Web
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