New York, NY (Vocus) August 5, 2010
QNet, an international e-commerce and direct selling company, has recently partnered with the Asian Bloggers and Social Media Conference 2010 in Kuala Lumpur, Malaysia, as part of its efforts to promote a better understanding of social media as an important communication and engagement platform.
In todays world of information overload and instant access to news and views from around the world, geographical boundaries and time zones seem to have little relevance. A recent report by Morgan Stanley on internet trends shows that people today are communicating more through social networking sites than through emails. This phenomenon also applies tobusiness and marketing strategies as the power that social media offers to consumers is significant. With blogs and online forums gaining more and more prominence as credible sources of information, it becomes important for businesses to listen in and participate in discussions about their brands and products.
Recently, the city of Kuala Lumpur hosted the Asian Bloggers and Social Media conference at the Berjaya Times Square hotel, which saw nearly 500 bloggers and social media enthusiasts gather for two days for a great lineup of speakers from various digital media.
QNet, as a prominent e-commerce company, has always strived to find innovative methods to communicate and engage with its customers. As a result, it was associated with this conference as the official e-commerce partner, and a delegation from QNets communication and marketing teams attended the two-day conference. Some of the key topics discussed included law and ethics in cyberspace; managing a brands online reputation; profit-making on the world’s leading blogging platform, WordPress; the differences between a journalist and a blogger; and the importance of developing social media strategies and objectives for one’s brand before jumping into the social media scene.
QNet Executive Chairperson Ms Donna Imson was one of the speakers at this event, on the topic Social Media Conversations: How to Gain Trust and Form Relationships with Your Community. She pointed out that an important aspect of QNets business model depended on the relationships people are able to form within their community. With QNet actively engaging with its customers through various social media channels, it has helped create a community within a community.
The keynote address at the conference was delivered by the 4th prime minister of Malaysia Tun Dr Mahathir, himself a prominent blogger. He gave some thought-provoking ideas on how to stay relevant by using the medium as an engagement tool to develop a relationship with the audience. His message was simple and to the point: ‘Be responsible and always tell the truth.’ Other prominent speakers included Dato Seri Tony Fernandes of Air Asia, prominent Indian blogger and novelist Amit Varma of India Uncut, popular Malaysian Blogger and Journalist Niki Cheong, and social media specialist Rob Angeles from the Philippines.
ABOUT QNET
QNet is an international direct selling company established in 1998. Operating a global sales force, QNet offers a high-quality product portfolio consisting of innovative lifestyle products, including consumable and everyday items, personal care and wellness products, luxury and collectible items, vacation packages, and telecommunications.
QNet also provides business opportunities to millions of people around the world by offering entrepreneurial aspirants the opportunity to run their own business through an e-commerce platform, to promote the company and its products. QNet provides its representatives with the requisite training and business tools to succeed, and champions professional business and marketing practices at both corporate and network levels. Driven by the mission of RYTHM (Raise Yourself To Help Mankind), QNet is an active contributor to the support and sustainability of the communities in which it operates.
To learn more about QNet, visit http://www.qnet.net.
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QNets Partnership with the Asian Bloggers and Social Media Conference 2010
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