Showing posts with label Revenue. Show all posts
Showing posts with label Revenue. Show all posts

Saturday, 31 August 2013

Quantcast Names Industry Veteran Todd Teresi Chief Revenue Officer

San Francisco, Calif. (PRWEB) August 21, 2008

Quantcast, the pioneering provider of the world’s only census-based audience measurement platform, today announced that Todd Teresi will join its executive team as Chief Revenue Officer. With his deep understanding of the online advertising marketplace, Teresi will play a key role in launching Quantcast solutions aimed at addressing the rapidly changing needs of the digital media industry.

“Todd joins Quantcast at an important stage of our growth,” said Konrad Feldman, co-founder and CEO, Quantcast. “His broad knowledge of the digital advertising ecosystem and extensive track record in delivering innovative and valuable industry solutions brings tremendous opportunity to Quantcast and, most importantly, to our rapidly growing publisher and agency community.”

A visionary pioneer in the digital advertising industry, Teresi will join the Quantcast executive team after nearly 10 years at Yahoo!, where he is currently the Senior Vice President of Yahoo!’s Publisher Network. Teresi contributed to the development of many of the company’s highly innovative advertising, publisher networks, and targeting capabilities, and helped drive strategic acquisitions, global operations and new business models during his tenure.

Prior to joining Yahoo!, Teresi was a founding member of the high-technology mergers and acquisitions practice at PricewaterhouseCoopers. Before this role, he served in the audit and business advisory services practice where he led audit and consulting engagements for prominent high tech and multinational corporations.

Teresi formerly served as chairman of the IAB’s Measurement Guidelines Task Force, which developed a set of measurement and audit guidelines for counting online ad impressions.

As Chief Revenue Officer, Teresi will assume responsibility for Quantcast’s business development activities and will be integral in the company’s next phase of growth including the introduction of solutions that enable all market participants to more effectively leverage data, enable truly addressable advertising, increase yields and improve consumer experiences.

“As the digital media landscape continues to shift, defining meaningful solutions for publishers, marketers and agencies alike that deliver control, transparency and most importantly – actionability – has never been more important,” said Teresi. “I’m truly excited to join the Quantcast team, which has developed a fully differentiated approach to data innovation – one that I believe can and will serve as a driving force in the next phase of the media industry’s evolution.”

Teresi holds two B.A. degrees in Economics/Accounting and Psychology from Claremont McKenna College. He will join the Quantcast team in its downtown San Francisco office.

About Quantcast:

Quantcast, the New Standard in Audience Measurement, was founded by a team of engineers and mathematicians committed to addressing the digital media market’s need for transparent and actionable data. Through its two primary services, Quantcast provides publishers and agencies unmatched abilities to measure, organize, and transact based on directly-measured audience data.

The company’s Quantified Publisher program is available to Web properties of any size and provides free direct-measurement for sites, blogs, videos, games and widgets. The service has experienced rapid adoption by top media companies including NBC, CBS, Hachette-Filipacchi, FOX Entertainment, Digg, WordPress, BizJournals, Bloomberg, HuffingtonPost, National Geographic, Belo, eHarmony, McClatchy, Babycenter.com, Scientific American and Time Inc.’s SI.com, CNNMoney.com and People.com.

Quantcast Media Planner provides a growing number of marketers and agencies with a free and easy to use service that facilitates ranking of millions of Web properties against specific target audience criteria (demographics, geography, and affinities).

Contact:

Bite Communications for Quantcast

Jane Thompson

+ 415.365.0461

quantcast@bitepr.com

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Quantcast Names Industry Veteran Todd Teresi Chief Revenue Officer

Tuesday, 30 July 2013

Hand-Picked Real Estate Marketing Tools and Closing Gifts Save Time and Increase Revenue for Industry Professionals


Atlanta, GA (PRWEB) September 15, 2011

In response to the needs of real estate professionals in todays market, Build Real Estate Results with Getting It Write, Inc. (BRER) has researched and hand-picked real estate marketing tools and closing gifts that can have an impact on a brokers or agents revenue by saving time and increasing sales.

Its no secret that real estate professionals are more challenged in this real estate market. A noticeable number of professionals are leaving the profession. Those who remain active are looking for creative ways to manage their businesses and increase the number of leads they receive and convert to clients.

According to Kathleen Allardyce, founder of Getting It Write Inc., There are a multitude of companies trying to sell their products within the real estate community. Some of those products work, but a good portion of them dont. There are many agents who have invested in products that just dont produce any return on investment.

BRER is in a unique position to make recommendations on products that will give agents a competitive edge. Weve been finding marketing solutions for real estate professionals for years. Our insight into the needs of agents and brokers gives us the ability to hand-pick creative solutions for this competitive market, said Allardyce.

The real estate tools that can be found on the BRER website address issues such as using an easy-to-learn contact manager to convert prospects, or an effective backup service to eliminate the time, frustration and loss of business that results from a computer malfunction.

The closing gifts that BRER is recommending serve one purpose: to increase the number of referral and repeat clients an agent works with. Traditionally, a closing gift was just a token of appreciation that an agent gave to a buyer or seller after a completed transaction.

In this market, professionals cant afford to let the opportunity represented by closing gifts go to waste. BRER has researched and picked closing gifts that last. Were recommending that agents avoid gifts like gift baskets or a fine bottle of wine, Allardyce confirmed. The gift should be something that a client will have for years something that will remind them of the agent at a time when theyre asked for a referral, or theyre planning a move themselves.

A recent study conducted by the National Association of REALTORs


Hand-Picked Real Estate Marketing Tools and Closing Gifts Save Time and Increase Revenue for Industry Professionals

Monday, 1 April 2013

BlogMine Delivers Revenue Opportunities for Bloggers

Chelmsford, MA (PRWEB) January 10, 2005

BlogMine, a leading developer of blog content mining services, will today begin offering its GoldRush (sm) service to bloggers and content syndicators. This service enables publishers to monetize blog and syndication content regardless of the syndication format.

The service provides a universal way to monetize all blog related content, regardless of whether it is published to the Web or as an RSS / Atom feed. Bloggers are in full control and are now able to maximize the earning potential of their blogs.

BlogMine’s service integrates seamlessly into popular blogging publisher tools such as Movable Type and WordPress. As a post is entered or edited, the content is analyzed and the most appropriate and most revenue generating text ad is inserted into the page or RSS / Atom feed. Publishers get paid as visitors click on the ads.

A-list fashion blogger Manolo will be launching the service across his series of high-fashion related blogs, Manolo’s Shoe Blog, Manolo For The Men, and Manolo’s Prada Blog, among others. “BlogMine gives the Manolo exactly what he needs– the super-fantastic and unparalleled control over the blog revenue”, says Manolo.

Ad services are provided by Chitika, Inc. “Chitika has created a contextual ad framework for monetizing blogs and RSS / Atom feeds. Blog software developers like BlogMine can leverage the web services to enable blog advertising. BlogMine has solved a real problem for bloggers– and Chitika is excited to be part of the solution. ” says Alden DoRosario, CTO of Chitika.

BlogMine’s service is free to use at no charge and no risk; it is available for immediate use.

BlogMine’s software plug-in model gives the blogger more control over what is inserted into blogs and feeds. It simplifies blog content monetization since the service can monetize all blog content regardless of how it is being published. Adding contextual text ads to blog and RSS / Atom feeds has become a checkbox away for publishers.

BlogMine supports many standard ad sizes as well as some proprietary non-standard ad products optimized for feeds. BlogMine would be well suited for bloggers who would like customized or non-standard ad products for their pages or feeds.

Further enhancements to the service, including micro-payment processing and affiliate services, are underway to provide more monetization power to bloggers.

About BlogMine: (http://blogmine.com)

BlogMine provides innovative blog and syndication content mining services that maximize revenue opportunities for commercial and individual publishers.

For more information, please visit http://www.blogmine.com or send email to info@blogmine.com

About Chitika: (http://chitika.com)

Chitika offers unique one-stop-shop contextual advertising services that combine the strengths of multiple pay-per-click (PPC) Advertising Networks into one, simplifying ad placement and revenue generation for clients.

For more information, please visit http://www.chitika.com or send email to info@chitika.com

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BlogMine Delivers Revenue Opportunities for Bloggers

Saturday, 23 March 2013

Image Space Media Gives WordPress Users a Revenue Boost with New Plug-in


New York, NY (PRWEB) March 4, 2010

Image Space Media (http://www.imagespacemedia.com), the leading provider of in-image advertising for the Internet has launched an advertising plug-in for the WordPress publishing platform, enabling users to generate revenue via its in-image advertising solution.

Internet bloggers who are seeking to generate revenue for their sites can now easily monetize images appearing on their sites through the installation of a plug-in that will automatically install the Image Space Media code into their blogs. Once installed, Image Space Media’s system will match relevant ads with images based on metadata contained in the blogger sites.

“We are pleased to offer a cost-free solution to bloggers who are searching for an easy way to drive revenue for their sites,” said Jesse Chenard, CEO, Image Space Media. “Site visitors consistently engage with images, making installation of our ad-overlay solution an outstanding opportunity for bloggers to maximize their ad space without compromising their content.”

Featured on the WordPress.org Plugin Directory, Image Space Media’s plug-in is easily located and installed with just a few clicks, all from within the blogger admin page. From here, bloggers can also contact Image Space Media for tech support and other requests.

With more than 40 million unique visitors each month, Image Space Media places relevant ads on the lower fourth of over 8 million images across the Internet and serves hundreds of millions of impressions per month. Publishers gain additional revenue through relevant, precisely targeted ads. The transparent ads are user-controlled and only appear when the site visitor mouses over an image.

About Image Space Media

Image Space Media is the leading provider of in-image advertising for the Internet. Image Space Media reaches more than 40 million unique users worldwide each month with its ad overlay solution. Image Space Media matches relevant advertisements with more than 8 million images across the Internet and serves hundreds of millions of impressions per month. Image Space Media provides publishers with additional revenue for their sites and advertisers with an additional pipeline to reach their customers. Image Space Media’s unobtrusive in-image advertising solutions combine relevancy with the brand impact of an evocative visual experience. Founded in 2008 and headquartered in New York, Image Space Media maximizes web advertisement space without compromising content integrity. For more information please visit http://www.imagespacemedia.com, follow @imagespacemedia on Twitter.

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Friday, 8 March 2013

AdSmoke Brings Video Ad Revenue to the Masses

New York, NY (PRWEB) February 18, 2012

Online digital video ad network, AdSmoke, today announces the availability of its new rich media offering, enabling website owners the ability to earn revenue from their embedded videos.

The newly available high-impact ad revenue system creates a powerful user experience and facilitates consumer engagement, with opportunities for interaction between brands and consumers. AdSmoke’s website owners start generating revenue from premium brand advertisers from day one.

AdSmoke has partnered with major third party ad networks, hosting providers and cloud services providers, including YuMe, to support a wide variety of rich media video ad formats, Godaddy to provide 4th generation grid hosting and Amazon Cloud Services to provide highly scalable data storage and retrieval. AdSmoke is working on a new creative software plugin for WordPress website owners. This new plugin will allow WordPress users to automatically monetize their embedded video inventory.

Online video is transforming the power of advertising. AdSmoke allows smaller websites to participate in the lucrative digital video advertising space by allowing them to monetize embedded videos, even Youtube videos. Eric Hamilton, former Yahoo! Engagement Manager and current Chief Executive Officer of AdSmoke commented: At Yahoo! We refused to recognize the 100 million blogs and smaller websites that desired to monetize their videos. With AdSmoke, every website is a ‘television station’ and they should be compensated accordingly. On our platform, everybody can play and get paid.

To see demonstrations of AdSmoke in action or to become an AdSmoke Publisher, visit http://adsmoke.com

About AdSmoke:

AdSmoke is a digital video ad network in New York city founded by ex-Yahoo! employees.

To learn more, visit http://AdSmoke.com

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AdSmoke Brings Video Ad Revenue to the Masses