Gaining the Competitive Edge in this Economy May be Based on How Well You Know Your Personality According to New Book

New York, NY (PRWEB) December 8, 2010

What drives the economy? People. People are behind every transaction. Business leaders will be the first to say that the most costly thing in business is personnel turnover. Unemployment is at 9.7%. This has led to an unstable work environment filled with a diverse group of workers. No matter what age, it is necessary to understand the different personality types that workers possess. For post-Baby Boomer generations, it can be a challenge to educate them about personality assessment, while still maintaining their interest. The recently released book, It’s Not You It’s Your Personality: Skills to Survive and Thrive in the Modern Workplace, may have the solution.

There is an undying stratification in how the new generation of workers relate to their older peers. Technology sets them apart. A feeling of entitlement is out there for many workers. Each experience in life creates the personality a worker brings to the table. Dr. Diane Hamilton and co-author daughter, Toni Rothpletz, argue that if Americans want to be successful, its time to look inside and find out what inherently makes them tick. The authors explain how to do this in their fun and sometimes irreverent look at the current workplace.

It is essential for people to understand their own personality and to realize the impact their interactions may have on others. This is becoming increasingly more important as business owners and managers look to keep harmony among workers. Morale is important and if there is friction among personalities, managers are forced to make some tough decisions.

Toni and I believe that it is the workers responsibility to know their own personality and how their responses may be judged by others, says Hamilton, If anything, this economy has shown us that it is essential that we take ownership of our roles in the workplace. We wrote this book to help the modern worker learn some important personality skills while still having fun in the process.

Personality tests can be an informative tool. Myers-Briggs, DISC, The Big Five, Birth Order, Color Tests, Emotional Intelligence and other top personality tests are used by employers to assess potential and current employees. Hamilton and Rothpletz argue that it gives workers a leg up to have these powerful self-learning mechanisms. There are so many personality assessments, it can get confusing to know which one to research. Its Not You, Its Your Personality explains the top assessments and shows readers that learning about themselves and their coworkers can be a lot of fun.

Mother/daughter team of Hamilton and Rothpletz, set out to edutain (educate and entertain) their post-Baby Boomer working world audience. If someone has ever wondered how their personality compared to famous celebrities like Lady Gaga or Johnny Depp, they may get some answers. However, one of the most valuable things they will learn from this book is why these personality tests are so important to their success and future ability to get ahead in the working world.

About the Authors:

Diane Hamilton currently teaches bachelor-, master-, and doctoral-level courses for six online universities. Along with her teaching experience, she has a Doctorate Degree in Business Management and more than twenty-five years of business and management-related experience. She is a qualified Myers-Briggs instructor as well as a certified Emotional Intelligence trainer.

Toni Rothpletz has a Bachelor Degree in Global Business Marketing and is currently working on receiving her MBA. She currently works as a business developer/sales executive in the computer industry. Her background includes working in several industries including computer software, identity theft, and social networking organizations.

To find out more about their writing or to schedule an interview, visit Dr. Hamilton’s website at http://drdianehamilton.com or her blog at http://drdianehamilton.wordpress.com/.

Review copies are available.

It’s Not You It’s Your PersonalityDecember, 2010 ($ 19.95/Amazon). ISBN: 9780982742839 Approximately 220 pages

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Gaining the Competitive Edge in this Economy May be Based on How Well You Know Your Personality According to New Book

Dwight Schrute is an Obsessive Pleaser: It"s Not You It"s Your Personality Gives Readers Insight into What Makes People Tick

New York, NY (PRWEB) January 5, 2011

It might be obvious that Dwight Schrute is a control freak. But, who knew that Chris Rock was an introvert? Understanding how to read personalities is important according to mother and daughter co-authors, Dr. Diane Hamilton and Toni Rothpletz. They blow the lid off what many thought they knew about personalities in their latest book: Its Not You, Its Your Personality. This is the ultimate handbook for understanding the inner-workings of not just celebritiesbut co-workers, friends and family. Chris Rock, like many celebrity comedians is, indeed, an introvert according to a popular personality test. Are people prepared to work with the Rock and Schrute personalities of the world? Hamilton and Rothpletz help answer some important personality quandaries like this as well as: How should people interact with introverts? Does the bosss birth order matter? How does one climb the corporate ladder of success by developing emotional intelligence?

Theres no question that Diane and Toni are the type of authors that readers would want to hang out with. Its Not You, Its Your Personality is as fun of a read as the title dictates. It takes readers on a journey through the many ways one can analyze personalities. Along the way, a lot is learned about the personalities of celebrities, coworkers, friends and family. The Myers-Briggs personality test, also created by a mother-daughter team, indicates Ari Gold of Entourage fame has the personality trait of a thinker. Though not all thinkers are cold-hearted, the thinker is all business. There is no time to worry about how others are reacting. Truly, however, even Ari has a soft sideor viewers wouldnt continue watching. People, including Ari, have different personality preferences. Even a thinker may sometimes be a feeler, depending on the circumstances.

With Its Not You, Its Your Personality we are taking what would normally be a tough topic to addresspersonalitiesand making it fun and light-hearted, says co-author Dr. Diane Hamilton, The celebrities we know and love are out there to analyze, so why not have fun with the personality name game?

Its Not You, Its Your Personality is geared toward the new generation of workers, those generally born in the late 70s and beyond who are currently in the workforce. This generation, dubbed by Hamilton and Rothpletz as the NewGens, is taking a large chunk of the job force as baby boomers are set to retire. As cited in the book, companies far and wide are now trying to find new ways to train and interact with the NewGens. Personality tests abound. Which ones are the right ones? How can these assessments be used for success?

We recommend that you get a jump start on knowing your place in the office environment before you land that job,says co-author Toni Rothpletz, There are plenty of free tests out there. Being ready to deal with people is half the battle at any job on a day to day basis. By giving celebrity examples of personalities in our book, our hope was to better explain peoples individual preferences, while still entertaining the reader.

There is a noted severe uniqueness of very strong personalities in the NewGen community. Even with the advent of technology, people are the most valuable asset. Turnover costs money. Hiring the wrong person (or personality) costs money. Job hunters that know themselves the best, are setting themselves up for success because ultimately how they handle themselves on a day-to-day basis is what will get them ahead in the long term.

So what about the personality preferences of Chris Rock, Ari Gold or Dwight Schrute? Bottom-line is it doesnt matter the personalitycertain things cannot be changed. However, the way people interact can be changed. Knowing ones strengths and weaknesses is the key to advancing from even the seedling of a career.

To find out more about their writing or to schedule an interview, visit Dr. Hamilton’s website at http://drdianehamilton.com or her blog at http://drdianehamilton.wordpress.com/.

Review copies are available.

It’s Not You It’s Your Personality December, 2010 ($ 19.95/Amazon). ISBN: 9780982742839 Approximately 220 pages

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Dwight Schrute is an Obsessive Pleaser: It"s Not You It"s Your Personality Gives Readers Insight into What Makes People Tick

Phoenix Creative Web Design & Marketing Specialist Gives Popular Mesa/Gilbert Restaurant Flancer"s Website Fresh New Look and Personality

Gilbert, Arizona (PRWEB) August 22, 2012

Chris Rosepapa, Owner and Creative Director at Rosepapa Creative, recently took on a website redesign project she considered both fun and challenging. The project involved giving the website of Flancer’s in Arizona a fun new look and feel that reflects the restaurant’s personality and highlights the foods and events central to the popularity of the restaurant.

During the course of the website redesign project, Rosepapa gave Flancer’s brand a makeover and new logo design as well. She continues to work with Jeff Flancer, owner of Flancer’s, on creative marketing. Filled with fun and interactive features which were coded in to the website, Rosepapa worked to incorporate the personality and atmosphere central to the two restaurants. Jeff Flancer’s love of music spills over into the theme of the restaurants with the record covers he collects and uniquely named menu items such as the “Two Tickets to Paradise” shrimp warm.

Although Rosepapa said that the project was extremely involved and demanded an intense level of design work along with a substantial amount of programming required of the company’s WordPress developer for proper functioning, her team worked in unison to successfully reach the client’s vision. Ultimately, the experience of the team as a whole allowed the project to be completed to the client’s satisfaction in a seamless manner. The Phoenix website design, branding and marketing company focuses on bringing client’s visions for their business to life, maintaining consistency throughout all phases of marketing and web presence.

Jeff Flancer stated, “Rosepapa Creative’s follow through from start to finish on the Flancer’s website was awesome. Besides the creative aspect, Chris was able to tie all the essential branding elements together.”

The new web design of the Flancer’s website reflects the owner’s passion and the fun, relaxed, and inviting atmosphere of his restaurants which are filled with music and memorabilia.

Chris Rosepapa had this to say: ” I really enjoyed working with Jeff and bringing the personality of his restaurant into the design of his logo and website. Flancer’s is also one of my favorite restaurants and the people there are amazing. We added some fun and quirky elements to the website that would engage the viewers and also showcase the great food and atmosphere.”

Rosepapa is thrilled with the results of the efforts of her team on this web design project and invites those interested in learning more about the company’s services to visit http://www.rosepapacreative.com.

Phoenix Creative Web Design & Marketing Specialist Gives Popular Mesa/Gilbert Restaurant Flancer"s Website Fresh New Look and Personality