Showing posts with label Brand. Show all posts
Showing posts with label Brand. Show all posts

Sunday, 8 September 2013

CGFI Blog: Organic Spinach Brand Directly Implicated in E. coli Outbreak

Churchville, VA (PRWEB) September 30, 2006

Center for Global Food Issues Research Director and blogger Alex Avery voiced concern that both conventional and organic spinach from Natural Selections Foods became contaminated with E. coli in the inaugural post of the new CGFI blog.

Natural Selections Foods has stated the contaminated spinach was contained to its non-organic brands (source: http://www.ebfarm.com/Press/SpinachUpdates/index.aspx), but a lawsuit recently filed (source: http://cbs5.com/business/local_story_270230802.html) in Ohio federal court directly implicates the organic brand of spinach.

Moreover, Dr. David Acheson of the FDA confirmed on Friday (Sept 29) that several victims have named organic brands when asked what spinach they have eaten prior to their illness. Yet he then stated that the FDA has neither ruled organic products out nor ruled organic in.

Kevin Reilly, deputy director of prevention services for the California Department of Health Services, reports to CGFI blog that as of Wednesday, September 27, 10 to 12 percent of victims have told the FDA and CDHS that they were sickened by organic spinach products. So far, the only bags provided by victims that have tested positive for the strain of E. coli in this outbreak have been Dole brand products. But Mr. Reilly went on to say that in 18 past outbreak investigations, finding products or bags that tested positive for E. coli O157:H7 was by far the exception, rather than the rule, so this in no way clears Natural Selections organic brands.

This development raises a number of important questions, blogs Avery.

First, is the FDA only ruling in products where a package has tested positive for E. coli O157:H7? If that is the case, they are likely to miss the majority of contaminated products.

Second, the Natural Selections Foods plant operates two separate processing lines one just for conventional products and one for organic and conventional products. Was there cross contamination within the processing line, or could it be a problem in the fields? Also, if the problem is improper manure fertilizer management or other failure to follow best practices, was it in just one field, or several? Finally, was the non-organic Dole baby spinach that was found to be contaminated growing using organic practices or conventional? Was the spinach field in transition to become fully organic, thus using organic practices but being sold as non-organic?

We await answers and clarifications as the investigation continues, blogs Avery but we urge the regulators to release as much information as soon as possible so that consumers can be assured that all key aspects of farming practices are been examined and explored. Read the entire blog post from Avery at http://www.cgfi.org/wordpress/2006/09/28/bad-organic-day-gets-worse-organic-brand-directly-implicated-in-e-coli-outbreak/.

Sparked by the success of the dairy focused milkismilk.com blog, the new CGFI blog will cover a wide range of agricultural issues with posts from Dennis and Alex Avery. The blog can be found at http://www.cgfi.org/wordpress/.

The Center for Global Food Issues is a project of the Hudson Institute, a tax-exempt non-profit public policy organization, providing factual, science-based information on important food and farming issues.

Other CGFI and related partner resources:

http://www.cgfi.org


http://www.cgfi.org/wordpress/


http://www.milkismilk.com


http://www.milkismilk.com/blog.htm


http://www.stoplabelinglies.com


http://www.mad-cow-facts.com


http://www.highyieldconservation.org


http://www.earthfarmfriendly.com

Contact:

Alex Avery

Center for Global Food Issues

(540) 255-6378

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CGFI Blog: Organic Spinach Brand Directly Implicated in E. coli Outbreak

Tuesday, 3 September 2013

John Wiley & Sons And BlogTalkRadio Partner On Brand Extension And Marketing Initiatives

New York, NY (PRWEB) March 10, 2008

BlogTalkRadio (http://www.blogtalkradio.com), the first citizen broadcasting network, and John Wiley & Sons, a valued source of information and understanding for 200 years, and the publisher of the famed “…For Dummies” book collection, partnered to present a series of interactive talk radio shows featuring John Wiley & Sons authors.

Authors Susannah Gardner and Shane Birley (Blogging for Dummies 2e), Lisa Sabin-Wilson (WordPress for Dummies) Joelle Reeder and Katherine Scoleri (The IT Girl’s Guide to Blogging with Moxie), Andy Beal (Radically Transparent), Gina Trapani (Upgrade Your Life: The Lifehacker Guide to Working Smarter, Faster, Better) and Daniel Terdiman (The Entrepreneur’s Guide to Second Life) were interviewed on BlogTalkRadio by the Vice President, Business Development of BlogTalkRadio, John C. Havens at the SXSW Interactive Conference. Audio of the shows can be found at http://www.blogtalkradio.com/Wiley. Additionally, interviews can be accessed at the 2020 Blog (http://www.joewikert.com).

Commenting on the announcement Ellen Gerstein, Marketing Director at John Wiley & Sons said, “I’m delighted John Wiley & Sons partnered with BlogTalkRadio on this venture. BlogTalkRadio not only provides our authors with the necessary tools to promote their books, they also offer the perfect platform to extend the John Wiley & Sons brand.”

“John Wiley & Sons is the first in a string of publishers slated to use BlogTalkRadio to promote their authors and books,” said Alan Levy, CEO and co-founder of BlogTalkRadio. “We are thrilled that the publisher of the famed …For Dummies series recognizes the branding, marketing, and monetization value that BlogTalkRadio offers companies with our white label solutions. We look forward to working with such an esteemed name in publishing.”

BlogTalkRadio offers businesses a white label marketing solution that assists and enables companies to produce their own branded talk radio content to market and further monetize their products and services. The content can be hosted and featured on BlogTalkRadio and/or the company’s own web site. More information on BlogTalkRadio’s Business Solutions can be found at http://www.blogtalkradio.com/BusinessSolutions/BusinessSolutions.aspx.

About Wiley

Founded in 1807, John Wiley & Sons, Inc. has been a valued source of information and understanding for 200 years; helping people around the world meet their needs and fulfill their aspirations. Since 1901, Wiley and its acquired companies have published the works of more than 350 Nobel laureates in all categories: Literature, Economics, Physiology or Medicine, Physics, Chemistry and Peace.

Our core businesses publish scientific, technical, medical and scholarly journals, encyclopedias, books, and online products and services; professional/trade books, subscription products, training materials, and online applications and websites; and educational materials for undergraduate and graduate students and lifelong learners. Wiley’s global headquarters are located in Hoboken, New Jersey, with operations in the U.S., Europe, Asia, Canada, and Australia. The Company’s Web site can be accessed at http://www.wiley.com. The Company is listed on the New York Stock Exchange under the symbols JWa and JWb.

About BlogTalkRadio

Launched in August 2006, BlogTalkRadio is a free, web-based platform which allows any user with a phone and a computer to host a live, interactive radio show — no downloads or extra equipment needed. Hosts call into the service by phone to broadcast. Each show can accommodate unlimited live listeners. Upon completion of the live broadcast, it is automatically archived as a podcast. Since the company’s launch, thousands of hosts have broadcast more than 61,000 shows. Notable guests on BlogTalkRadio such as Yoko Ono, Brad Pitt, John McCain, Mike Huckabee, Brian DePalma and more appear on the Best of BlogTalkRadio page. Notable hosts include The Department of Defense; Marla Cilley, the FlyLady home and life organizer; Doug Christie, former NBA player; and the LAFD. BlogTalkRadio’s citizen broadcasting network can be found at http://www.blogtalkradio.com

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John Wiley & Sons And BlogTalkRadio Partner On Brand Extension And Marketing Initiatives

Saturday, 15 June 2013

Cyber Chic: Rebirth by TRACEY MARTIN Launches its Online Brand Destination, http://www.RebirthStyle.com

Scottsdale, Arizona (PRWEB) March 07, 2012

Rebirth by Tracey Martin, the handbag and accessories brand recognized for sophistcated bohemian style and distinctive, intricate craftsmanship, announces the debut of its new brand webshop, http://www.rebirthstyle.com. The site, designed by Daniel Mercado from Ecolohosting went live on March 6, 2012.

Rebirth’s new e-commerce site has been developed to reflect the spirit and style that has made the brand a favorite among the fashion set. Our new website gives Rebirth by Tracey Martin a branded platform to showcase the collection, as well as meet consumer expectations for product selection, convenience, and access to exciting company news, says Tracey Martin, Rebirth’s founder and designer.

On the Rebirth by Tracey Martin website, users can peruse the brands signature handbag styles, which includes hobo, clutch, tote, and messenger shapes. The labels wrist wraps, charm bundles, cuffs, and makeup bags are also presented. A new collection of statement rings is expected to launch soon.

Designed to renew and inspire a personal sense of style with every wear, REBIRTH handbags and accessories are crafted to naturally contour to the curves of a womans body for second-nature comfort. Fashioned from premium antiqued leathers, soft brushed muslin, chindi rugs, suedes, and faux furs, and embellished with brass metal work, hand-painted accents, natural stones and beads, Rebirth reflects the true spirit of the style chameleon part Bohemian Chic and part Rock & Roll. Rebirth handbags also feature suede-lined interiors detailed with a leather patch imprinted with an inspirational Rebirth story to identify the unique authenticity.

In addition to shopping the collection, users can gain the expert style advice and musings of Tracey Martin on the link to her blog, The Rebirth Blog (http://www.rebirthstyle.wordpress.com). There are also links to Rebirth’s social media destinations on Facebook and Twitter. In addition, the brands chic, fashion-forward LookBook is available for download. For more information, please visit http://www.rebirthstyle.com.

About Rebirth: Launched in 2011, the Rebirth brand aims to encourage and inspire personal style with its signature collection of handbags and accessories, all uniquely crafted to contour to the wearer for a perfect fit in look and comfort. Produced in the USA, Rebirth items are made with premium materials and intricate details. Its the brands mission to help people embrace their own change; to evolve into their purpose and passion. We want women to celebrate each other and support each other. Visit http://www.rebirthstyle.com for more information.

About Tracey Martin: As a business woman, childrens wear designer, certified fitness professional and massage therapist, life coach, mother and fashionista, Rebirth founder and designer Tracey Martin embodies the inspired spirit of her brand. Tracey is a creative soul that designs from her passion and profound vision, and as the driving force behind the Rebirth brand, she strives to send all women the message that everyone goes through a Rebirth at some point in their life! With Rebirth, her newest venture adds yet aother layer of reinvention and creative purpose to her dynamic life. Visit http://www.rebirthstyle.com for more information.







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Cyber Chic: Rebirth by TRACEY MARTIN Launches its Online Brand Destination, http://www.RebirthStyle.com

Monday, 10 June 2013

Leading Cloud Accounting Software Company, Liquid Accounts Are Chasing The Storm With A Brand New Website


(PRWEB UK) 15 June 2011

After launching a brand new version of their award-winning online accounting software (including integrated payroll) and securing second-round funding at the end of the last tax year. The team at Liquid Accounts are pleased to celebrate with the announcement of a new website and trebled sales figures.

Liquid Accounts MD, Matt Holmes said: Were delighted that sales have taken off so dramatically since we launched version 7 of our software, even before weve launched our new website, which is designed to increase sales.”

Weve been around for 6 years now and so we felt it was time to update the look and feel of our software and combine that with some new functionality like payroll and one-click emailing of invoices.The new funding helped us do that. We listened to what our customers were saying about the sort of extra functionality they wanted and how we could make our software even easier for them to use and what weve done has obviously worked!

We also decided to roll out the new look to our newsletter, login, sign-up process and website as well which is what were launching now.

The new website is clean and simple with a very basic but effective design. You can instantly see what software looks like and can choose to:

login to a live demo company (known as a sandbox) there and then for a play around
sign up for a 30-day free trial
book a web demo
The site is built entirely on the WordPress blogging platform, so that the Liquid team can upload resources, industry expertise, details of events, thought leadership and partner information, keeping visitors more up to date with what is going on within the cloud computing and cloud accounting industry.

Matt said, As a company at the forefront of cloud computing in the UK, we want to make sure that we are making the best use of new online technologies ourselves. Im regularly asked to speak at cloud computing events in my capacity as Chair of the Cloud Computing Special Interest Group for BASDA (the Business Application Software Developers Association) and I always advise people to build their website on a blogging platform as its more cost effective, has content management built in (by its very nature), and is better for SEO.

Now were practising what we preach!

This year is being billed as the year of the cloud and cloud computing is predicted to become mainstream and give the UK economy a boost over the next 5 years. Were also seeing established players like Microsoft heavily promoting cloud as the way forward, and in our industry, companies like Sage and Access announcing cloud initiatives. Its definitely a very exciting time, and our figures show that were in the right place at the right time to make the most of these new developments.

Main features of the new design

Fresh, clean design
User friendly with easy navigation
New integrated payroll system
See the software and try it out for yourself instantly
Read testimonials and case studies from people who are already using the software.

About Liquid Accounts

Liquid Accounts is a market leader in online accounting software, and is seen as one of the top 4 companies in the country in this field. Liquid Accounts is based in Huddersfield, West Yorkshire and also has an office in Exeter, Devon. Members of the sales team are based in Bolton, Lancashire and Alton, Hampshire.

Liquid Accounts offers a flexible, scalable and affordable accounting solution to small and medium-sized enterprises (SMEs) that works in conjunction with a free client manager module for their accountant or bookkeeper.

Liquid is the first company to be accredited by the new BASDA (Business Application Software Developers Association)

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Leading Cloud Accounting Software Company, Liquid Accounts Are Chasing The Storm With A Brand New Website

Thursday, 16 May 2013

10 Tips to Build Brand Values Into Your Rewards Program


New Brunswick, NJ (PRWEB) January 10, 2012

1) Innovation

Innovation requires that people are engaged beyond their actual job descriptions, goals, and daily activities. It means they understand not only what they do each day, but what others do and how improvements can impact performance and relationships. Many times, people with innovative ideas are seen as a threat by peers because of the uncertainty of change. But change is an important part of growth. Rewarding people for Bright Ideas can be a collaborative and community culture. Todays rewards and recognition programs use a variety of techniques to encourage participation. From a suggestion box to peer-based recognition, to Spot Awards, and an actual Spotlight On, innovation is inspired by 360-degree participation by people. Often, the kind words people share with each other can inspire self-confidence and further thoughtfulness and creativity. Choose a solution that allows for reporting that includes tracking and measurement to demonstrate progress and momentum.

2) Teamwork

People work hard all day, but may never get to really know the people around them. Structured team meetings can only go so far, and are often exclusively focused on corporate goals. The opportunity to earn and participate in a group travel experience provides employees with an opportunity to develop lasting and meaningful relationships through activities designed to engage and delight. These shared experiences create memories that last a lifetime and add value to the team relationships and organization well beyond the cost of the trip or event. Team recognition programs can be used as a strategic business component to drive performance, setting divisions and regions to compete. Friendly competition is designed to build camaraderie within a business unit. However, the metrics established must balance criteria in order to have a fair and productive internal engagement. Customer satisfaction, rate of cross-selling success, or any other form of team measurement can be recognized on leader board postings. By leveraging peer-to-peer, manager recognition and thanks rewards, you can build evidence of teammates helping each other. Teamwork can be demonstrated by setting a plateau milestone for a team, and can be celebrated using collective success team rewards, or through individual rewards. A sense of an elite team can be accomplished via group travel for sales teams or teams that lead in living the brand values.

3) Customer-Focused

More than the old adage, The customer is always right, your customer-focused culture requires being proactive in engaging customers and ensuring their satisfaction, almost anticipating issues before they arise. Operationally, it costs much more to win a new customer than it does to keep an existing customer, so your bottom line can be severely damaged by customer churn. By recognizing and rewarding outstanding customer focused employees, you demonstrate the importance of exceeding expectations in satisfaction. Choosing awards and rewards that are meaningful to the employee makes a difference to them (by demonstrating your level of caring) just as their caring resulted in customer satisfaction and retention. When looking at the reward for saving a customer, look at the lifetime value of that customer, the overall cost to earn business in a similar engagement, the cost of operational integration, the cost of marketing and sales youll find that the reward for outstanding customer-focused behaviors should be one of your top priorities. Depending on your industry, you may not be allowed to reward a customer for being loyal. But you can reward your team member who valued the relationship enough to constantly deliver the customer-centric brand promise that makes your offer meaningful.

4) Respect

When holding employees in a position of esteem or honor, you can use a Winners Circle to talk about best practices of top performers. When using sales promotions, contests, or instant awards, you show employees that the company respects their efforts and achievements. When your corporate value is respect, you have to acknowledge that an award, recognition, or reward is also a demonstration of respect. When people are allowed to collect their accolades much like they would in stamp collecting or more recent trends in Social Media games (such as Farmville), the volume and depth of respect and recognition can be shared with existing peers, management, and new employees. Respect is conveyed in listening to Bright Ideas, appreciating the milestones of service and achievement, communicating success through leader and message boards, and in recognizing examples of behaviors that contribute to a positive work place such as wellness, education, and safety. Choose a solution that offers a Managers Toolbox of automated reminders: Respect is also demonstrated in remembering!

5) Growth

Growth can be correlated to breadth and depth of offerings, geographic footprint, revenue, brand recognition, experience, and knowledge. If growth is a core value of the company, look for solutions that can recognize achievements in those areas. Solutions can allow for cumulative, cross-pooling of points to demonstrate an individuals growth and increase the value of the reward for the individual. Some people will collect points for the sake of having a lot to show others will cash them in as they achieve levels. Still others will save for a big ticket item. Look for a system that keeps a record of achievements and allows participation to reflect the individuals personal style and pride in recognition. You can choose a solution that tracks sales achievements, referrals, ideas, education accomplishments, safety consciousness, wellness goals, and even kudos from managers and other employees. Your solution should be flexible to allow for attributes that match the growth goals of your company and the growth goals of individuals.

6) Safety

In many corporations, focus on safety can be the difference between serious injury and/or life and death for employees and/or customers. Commitment to a safety mindset is imperative, whether in procedures, facilities, awareness, precautions, or regulatory requirements. Recognizing achievers in safety (teams or individuals) helps raise awareness of your safety culture and reminds your team that safety is synonymous with more than just risk it can also be synonymous with rewards. Your investment in rewarding safety-conscious activities can do much more than protect against litigation, it can help prevent loss and injury, and even save lives. Often as business pressures mount from other areas, or as morale is undermined by external factors, safety consciousness can waver and the results can be devastating. Keeping safety top-of-mind can be a positive and uplifting experience for the entire corporate culture, with rewards and recognition demonstrating personal success that impacts everyone. Recognition of safety achievement is documented evidence to the value in which a company holds its people.

7) Quality

Quality is a common goal in corporations, often referring to attributes of excellence and superiority. Just as quality metrics can vary (quality of research, education, service, manufacturing, materials; reducing rejection, and error; and improving satisfaction, responsiveness, presentation, preparation, ideas, thoroughness, and speed) depending on the company, so too can the mechanisms for recognition of quality vary and be perceived differently depending on the audience. One way a company can support the message of quality is to be certain that the rewards presented to employees for their achievements are held to the same standards. It would be inappropriate to present a shoddy plaque to the person who is being recognized for quality in his/her performance and contributions to the company. It would be equally unacceptable to present an award with little or no preparation. As a rule,


10 Tips to Build Brand Values Into Your Rewards Program

Friday, 3 May 2013

Connector Branding Helps Heavy Duty Truck Parts Brand Get on the Road


(PRWEB) April 02, 2012

When PartsRiver, a leading provider of data quality management tools to the heavy duty truck parts industry, was ready to introduce their new Part Search application which enables buyers to find parts and local sellers, they turned to Connector Branding to create their entire brand experience.

Heavy duty truck parts buyers are like detectives, says Dave Studeman, Connector Brandings founder and President. They piece together clues to identify a part portions of serial numbers, photos of greasy parts, old catalogues, mechanics descriptions, etc. and then search to find that part nearby to get a truck back on the road.

Connector Brandings challenge was to create a brand that quickly communicates to buyers that Part Search would make their jobs easier and then develop the user experience of the application to deliver on that promise. To achieve that goal, a comprehensive branding strategy and brand architecture were first developed. Next, Connector Branding created a compelling web design and built out the website, blog and Part Search user interface on a WordPress platform. The entire site was then turned over to PartsRivers internal development team to adapt it to a custom platform based on a Zend CMS Framework. Connector Branding prepared for the brand launch by extending the basic Look and Feel of the site to sales materials, tradeshow booth, and print/online advertising.

Connector Branding worked closely with social media partner, Roaring Pajamas to create appropriate graphics for PartsRivers new Facebook and Twitter sites. We were surprised to find that truckers now use Facebook and speech recognition software to communicate.Truckers even hold their own social media convention! says Studeman.

Connector Branding played a critical role in the brand development and launch of our new Part Search product. From strategy through web design and implementation, their contribution was invaluable, states Sherif Danish, CEO of PartsRiver.

What is the end benefit to PartsRiver? Branding development that connects them with the heavy duty truck parts buyers, unites each brand touch point in the most powerful manner and truly engages their target customer to drive loyalty and sales.

To find out more about Connector Branding, contact Dave Studeman at 925-899-1473 or visit http://www.connectorbranding.com.







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Saturday, 27 April 2013

iPod Speaker Reviews Announces New iPod Speaker Brand Guides Section


Atlanta, Ga (PRWEB) April 26, 2012

iPod Speaker Reviews, http://www.ipodspeakerreviews.com was established in 2005 with the goal of helping people find the best speakers for their iPods. The gives customers a place to review their iPod products along with expert how-to guides and news. In turn, they help new customers find the best products. They are very pleased to announce their site’s latest addition to the expert advice section, iPod Speaker Brands. (http://goo.gl/D2hzT)

Using their experience and knowledge about iPod speaker brands the creators of iPod Speaker Reviews made a brand guides section in order to help people learn more information about the manufacturers of the speakers. The editors of the site keep these sections up to date with the latest and best iPod speakers from each company.

Most of the guides include an overview of the company, what kind of speakers they specialize in, and the editors opinion about their products. The information found in guides like the one written about iHome. In this guide they give a brief overview of the company, product ranges, where to buy, and awards.

David Blane, Site Administrator, said We have had many of the brand guides written and ready to go, but this section needed a serious boost in charisma and care. We worked through it and think it came out much better for the end user. Our hope is that it will help new iPod speaker customers find what theyre looking for.

About iPod Speaker Reviews — The website was established in 2005 and is owned and managed by Intown Web Design of Atlanta, GA. The site was created as a place for iPod speaker customers to research. At their website you will find editor and user reviews, video reviews and expert advice articles and guides. They are no way related to the brands or any of the shredder companies that are reviewed.

About Intown Web Design (http://www.intownwebdesign.com) — Located in Atlanta, Ga, they are a web design and development firm with a focus on creating functional websites for business. Clients range from startups to corporations traded on the NYSE. Founded in 2007, with a specialty in open source technologies including PHP, Joomla and WordPress. They have continued to expand their expertise into improving site performance, usability and search engine rankings.

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iPod Speaker Reviews Announces New iPod Speaker Brand Guides Section

Wednesday, 17 April 2013

ReputationChanger.com Helps Job Seekers Better Brand Themselves

New York, NY (PRWEB) August 09, 2012

Online reputation management may have begun as an industry tailored to the needs of business owners, but it is hardly just the province of businesses any longer. More and more, individuals and private citizens are seeking to take control of the way they are presented on the Internet. In particular, job seekers are increasingly concerned about how they come across on online search enginesand for good reason. A recent article from LifeHacker suggests that online reputation is a major priority for those looking for work. Your search results can paint a picture of who you are to prospective employers, and if those results contain a number of negative items it can hurt your chances, says the LifeHacker article. The piece has won the attention of ReputationChanger.com, an industry-leading reputation defense company that renders its services to corporations and to individuals alike. ReputationChanger.com CEO Cliff Stein has responded to the article with a statement to the press.

Stein says that one thing about the article is particularly praiseworthy. What the article really gets right is the importance of self-branding, Stein muses. For many people, reputation management is strictly reactionary. You start defending your reputation only after it has come under attack. This is a wrong-headed approach, because if you wait until attacks appear, then damage has already been done. In order to head them off at the pass, it is vital to be proactive in building an online brand.

LifeHackers article notes that, for those seeking employment, maintaining vigorous online activity is a good way to create a positive impression. Sites like LinkedIn, as well as social networks, can be leveraged by a job seeker wishing to portray himself or herself in a positive light. The article also notes that starting a blog is a good way to build a personal brandparticularly if that blog is hosted by a Google-approved site such as WordPress.

Stein says that this proactive approach to self-branding is invaluable to any individual who is currently in the market for a job. By creating plenty of good, compelling content about yourself, youre ensuring that when a prospective employer searches for you on the Web, he or she finds something positive. In effect, youre insulating yourself against negative search listings.

The ReputationChanger.com CEO says that these defensive measures are essential, because negative listings can appear at any time. It is growing harder and harder to maintain a positive online reputation, Stein says. Its not enough to keep your mug shot out of the paper. An old frat party photo or a DUI record can surface any time, and sink your online reputation.

Stein goes on to say that being vigilant against these negative listings is important for any job seeker, but sometimes starting a blog and launching some social media profiles is not enough. If a really embarrassing photo surfaces, or a particularly scandalous listing, it can prove difficult to suppress it, he explains. The more time those listings spend on Google, however, the more damage they are likely to do. Individuals need to act quickly to defend themselves.

That is where the services of ReputationChanger.com come into play. Steins company has delivered reputation monitoring and defense services to countless individuals, in many different fields. We have helped many job seekers who found their reputations derailed by unsavory search listings, offers Stein. While we cannot prevent negative listings from appearing, we can do everything in our power to suppress those listings, and to seek to keep those listings away from prospective employers.

ABOUT:

Regarded as the #1 reputation management company in the world, ReputationChanger.com is an agency that is zealous for helping companies and individuals take control of their online image. The firm was developed in 2009 by a team of seasoned online professionals, including SEO strategists, marketing executives, and social media gurus. Since then, the firm has come to be celebrated as one of the most powerful and effective forces in the online reputation management business. ReputationChanger.com operates under the simple belief that companies have the right to protect themselves from online defamation, and that individuals should have tools available for preventing online embarrassment. As such, ReputationChanger.com has delivered its services to Fortune 500 brands and small businesses, as well as online advertisers, elected officials, and private citizens.







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ReputationChanger.com Helps Job Seekers Better Brand Themselves

Wednesday, 13 March 2013

Vocalyze Media Announces New Brand, Partners, Apps, New Website and Integration with WordPress


Waltham, MA (PRWEB) August 18, 2011

Vocalyze Media, which offers advanced real-time streaming Web-text-to-speech technology, today revealed new clients, new Android and iPhone apps, a new brand and a new website design plus a new widget for WordPress. The company, founded in 2010, was previously known as VoKnow.

The companys flagship product, Vocalyze, a mobile audio news and entertainment service, has launched with two high profile web publishers, allowing them to stream audio versions of their articles: Mass High Tech (masshightech.com) and The Good Men Project (goodmenproject.com).

The company has also released Android and iPhone apps, available for download in the Android Marketplace and in the Apple iPhone Store.

Instead of being tied to reading on a screen, Vocalyze streams audio of news stories, tweets, or other text posted online in a streamlined, customizable app, like a personal news radio station. No synchronization or downloading is required. Vocalyze helps people to be more productive,” says Frank Qiu, Vocalyze Media CEO. “During our beta period we have seen the average user spend 37 minutes per visit listening to content they wouldn’t otherwise have read or know about. Vocalyze users can listen at their desktops or on a smart phone when they are on the go. This is also a new way to repurchase content easily and inexpensively, and for content developers to have a new revenue stream.

“This partnership will make it easier for our audience to access our articles wherever and whenever they want, whether on the computer screen or listening,” said Lisa Hickey, CEO and Publisher, The Good Men Project. Vocalyze makes it simple to hear our stories while commuting, working out or multitasking at your computer.”

“Our readers are technology-savvy business people,” said Douglas Banks, Publisher, Mass High Tech. We not only report on technology and innovation in New England for those readers, but also support such work by partnering with local startups working to create new channels for media and information.”

Vocalyze Media is gearing up sales, marketing and customer support operations.

Mass High Techs Vocalyze page posts the daily news stories in one widget on its MHT Radio page at masshightech.com/radio.html

The Good Men Projects Vocalyze feed is available at goodmenproject.com/vocalyze-player/

For more information about the new WordPress widget, visit wordpress.org/extend/plugins/vocalyze/

Users may also create Vocalyzed playlists and learn more at vocalyze.com

About The Good Men Project

The Good Men Project explores the world of men and manhood in a way unlike any existing media company. It is an engaged, thoughtful, ongoing platformwith its hub at http://www.goodmenproject.com, but continuing across multiple networks around the web. The Good Men Project explores the difficult conversations: pornography, war, race, politics, thoughtful sex, psychology, aging, and a brand new form of fatherhood.

About Mass High Tech

Mass High Tech (http://www.masshightech.com), The Voice of New England Innovation, is owned by American City Business Journals, largest owner of city business journals in the country. MHT specializes in covering the region’s incubation of next generation technologies and the people and companies behind our innovation economy.

About Vocalyze Media

Vocalyze Media offers advanced real-time Web text-to-voice technology using patent pending audio generation and streaming technologies. The company was founded by Frank Qiu and Gary Ma in 2010. For more information, visit http://www.vocalyze.com.

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Vocalyze Media Announces New Brand, Partners, Apps, New Website and Integration with WordPress

Tuesday, 26 February 2013

SceneChat Now Available for Facebook Pages Introduces Brand Marketers to New Interactive Video-Syncing Ability

San Francisco, CA (PRWEB) August 15, 2012

Today SceneChat, a brand marketing platform combining the natural engagement of video with the conversion power of interactivity, announces the release of SceneChat for Facebook Pages. The company also announces a significant enhancement to the SceneChat platform enabling the delivery of video-synced interactive web pages that can be delivered as stand-alone landing pages or within Facebook Pages


SceneChat Now Available for Facebook Pages Introduces Brand Marketers to New Interactive Video-Syncing Ability

Saturday, 23 February 2013

My WP Expert Announces Brand New "WordPress How To" Blog


Manhattan Beach, California (PRWEB) October 28, 2011

WordPress users wont be frustrated by WordPress again!

Brandon Yanofsky, owner of MyWPExpert.com, announced today that he is launching a new WordPress How To blog to complement the WordPress support and training his company already offers.

WordPress is amazing software, but there is a steep learning curve, said Brandon Yanofsky. With our new blog, WordPress users will learn everything there is to know about WordPress.

The MyWPExpert.com blog will feature tips and tricks for WordPress users. It will cover everything from the basics, such as how to use WordPress, to the more advanced, such as search engine optimization, customizing WordPress themes, and changing WordPress page layouts.

Brandon will also be recommending various WordPress tools.

Many of my customers come to me asking, What WordPress plugins should I use? There are so many available that it can be quite overwhelming. Therefore, my blog will include recommendations for plugins and other WordPress tools.

Brandon is making the blog available to both My WP Expert members and non-members.

WordPress users interested in learning more should visit mywpexpert.com/blog. They can also subscribe to receive new blog posts by email.

Other WordPress experts interested in contributing to the MyWPExpert blog, can email Brandon at: brandon(at)mywpexpert(dot)com.

About MyWPExpert.com

My WP Expert is an independent WordPress support, training, and coaching program available for all WordPress users, from bloggers to small businesses. It is located in Manhattan Beach, CA. You can find more information at MyWPExpert.com.

About Brandon Yanofsky

Brandon Yanofsky is a web designer and enthusiastic WordPress user. He has set up, designed, developed, and customized hundreds of WordPress blogs and websites for a variety of clients, including HushHushHairSalon.com and MelanieWest.com. You can contact him directly at brandon(at)mywpexpert(dot)com.

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My WP Expert Announces Brand New "WordPress How To" Blog

Monday, 18 February 2013

WordPress Community Podcast Debuts New Episodes on WebmasterRadio.FM with Brand New Host Joost de Valk


Fort Lauderdale FL (PRWEB) January 19, 2010

WebmasterRadio.FM, the premier B2B online radio network, is pleased to announce the re-launch of The WordPress Community Podcast at its new broadcast home, WebmasterRadio.FM Tuesday January 19th. at 5pm Eastern/ 2pm Pacific.

The WordPress Community Podcast will feature exclusive interviews with fellow WordPress developers, topics such as WordPress hosting and SEO, and news on the latest plug-ins and updates. Also as part of the new format, Joost will be joined by Frederick Townes, author of the W3 Total Cache plugin and CTO of Mashable.com. Frederick will be in charge of doing the news segment on the show each week.

Joost welcomes the In-House Director of Search Engine Optimization for the Tribune Company, Brent Payne, who has over 7-years of experience in the search engine optimization field.

On the December 1st, 2009 episode of Joost’s original WordPress program, “Press This”. Joost made an announcement, accompanied by former WordPress Community Podcast host Charles Stricklin, which he had officially purchased the name and rights to The WordPress Community Podcast for an undisclosed amount, and that The Press This Podcast would merge together with The WordPress Community Podcast.

The WordPress Community Podcast relaunches Tuesday January 19th and will air every Tuesday at 5pm Eastern/ 2pm Pacific, and is available live at WebmasterRadio.FM or on demand in the WebmasterRadio.FM archives inside the Internet Marketing Channel or through iTunes.

About WebmasterRadio.FM

WebmasterRadio.FM lifts the “veiled curtain” of the Internet, bringing the business community together through an interactive radio network. Its listeners are a global group, comprised of everyone from corporate executives and decision makers to small and mid-sized businesses and individual entrepreneurs. WebmasterRadio.FM’s stellar line-up of radio programming includes “CoverStory” with Jiyan Wei of PRWeb, WebmasterRadio.FM’s official newswire; Market Edge with W2/Racepoint Group Chairman Larry Weber; Fired Up! with Gordon Rudow of Bonfire Communications; “SEM Synergy with Search Engine Marketing Industry Leader Bruce Clay and more. To tune into WebmasterRadio.FM’s live content or check out the show lineup, please visit http://www.WebmasterRadio.FM.

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More WordPress Seo Plugin Press Releases


WordPress Community Podcast Debuts New Episodes on WebmasterRadio.FM with Brand New Host Joost de Valk

Thursday, 14 February 2013

Analytics Data Your Way Free With Piwik Analytics" Brand New Features


(PRWEB) October 26, 2012

Piwik, the world’s leading and free open source web analytics software, has integrated three major new features into the latest release: Transitions, Geolocation, and Internal Site Search. “Piwik is going strong adding new features, roughly once a month” according to Adrian Speyer, Marketing Leader at Piwik. “If you look, Google has shuttered Urchin and AWstats development has stalled. There is little, if any support for those who stick around with those solutions. Piwik has a very strong international team focused on continual improvements, including performance. Just a small sampling of the features added in the past year include: Log Import functionality, Google Analytics API import, improved real-time analytics, reports via SMS, a more powerful iPhone and Android App, Row Evolution, and Do Not Track Support.”

In June 2012, Piwik conducted a user survey which helped reinforce the need for such features to be added to Piwik.

The first new feature users will find, in the new 1.9 release, is called Transitions. This feature allows website owners to see how visitors come to each website page and where they leave to. This will provide website owners with a better way to see how users flow through their website.

The second new feature, is internal site search analytics. Out of the box, Piwik will track users internal site searches and the keywords they use. It uses the standard query strings to achieve this but is fully customizable in the admin settings. Website owners will also be able to determine which keywords resulted in no results, and in turn what content website visitors were looking for.

The third new feature added was GeoIP. GeoIP allows website owners to know the location of user traffic by country, region and city. Users have the option to use one of the following GeoIP solutions that uses the Maxmind database including: GeoIP PHP API, GeoIP PECL extension, GeoIP module for Apache or GeoIP module for Nginx.

With this release, Piwik has also announced plans to move away from Flash-based maps, to a fully open source image technology solution built on Scalable Vector Graphics (SVG).

According to Adrian Speyer, “We are really proud of all these new features and what more we have in store for the future. For companies who consider owning their own data important, such as financial institutions, or organizations and government agencies concerned about respecting user privacy laws, Piwik is a solid choice. Piwik also offers amazing flexibility via a comprehensive API and easy integrations via community plugins for most major CMS products like WordPress or eCommerce solutions like Magento.”

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About Piwik

Founded in 2008, Piwik is the world’s leading open source web analytics software, which lets website owners stay in control of their data. Piwik is installed on more than 330,000 websites across the Internet, translated into 46 languages and used in more than 130 countries. For a free, instant download of the Piwik web analytics tool that has already been downloaded over a million times to date, please visit piwik.org.








Analytics Data Your Way Free With Piwik Analytics" Brand New Features

Saturday, 2 February 2013

Reputation Management Authority Now Offers Free Evaluation For Customized, More Cost-Effective Strategies On The Ultimate Brand Campaign


Sydney, AUS (PRWEB) December 01, 2012

According to Forbes.com, reputation is the number one asset for growth in the global market today. With the increasing influence of the social web, online identity and reputation are considered the new currencies that significantly boost the value of any business organization.

As more individuals and organizations are now realizing the urgent need to invest more for establishing a good name for themselves online, online reputation management service Reputation Management Authority (RMA) prepares to help more businesses enjoy more growth and development as they recently announce a new strategy that allow clients have access to customized and therefore more cost-efficient services from their team.

Building your business starts with building credibility and customer trust. And today, this requires creating a good name and maintaining that positive reputation online. We understand that every business is unique, and each organization has distinct requirements with their online reputation, says James Schramko, CEO of RMA. We know that each case should be dealt with using unique approaches. To address the particular goals of each business, we are now offering a free evaluation to specifically create a package that will cater to the needs of our valued customers.

The typical service pack from RMA includes a comprehensive, full range menu of services including creation of optimized WordPress websites, original and rewritten content generation and distribution, high-quality online video marketing, campaigns for effective public relations, SEO services and other components of an integrated reputation management system developed by Schramko.

Meanwhile, the same new option allows clients to tailor-fit the services according to their needs. The task of reputation management is intensive, highly specialized, and requires constant monitoring. Its not just all about how to fix your reputation when you want to clear negative reviews online or other harmful content. Its about sending a stronger, more positive message about your brand to your customers, he says. Needless to say, a strong reputation management campaign requires significant investment in terms of time, technical skills and money. Our new RMA service offers clients an opportunity to benefit from our highly advanced system according to their needs, and within their budget.

Whether the client chooses the all-in service pack or opts for a tailored package, Schramko is certain of achieving fast, significant results and maximum market reach that has made RMA a leading online reputation authority. Information gets around at a rapid pace because of the Internet. Now, more than ever, it is critical to take control of your image to put forward the message that youre there to provide reliable services and solutions, he says.

Reputation management is essentially about forging trust, respect, good feelings and a strong emotional connection with your valuable customers. Build that connection, and they will come. Visit http://www.reputationmanagementauthority.com/, get a free evaluation, and select the right RMA service for you today.








Reputation Management Authority Now Offers Free Evaluation For Customized, More Cost-Effective Strategies On The Ultimate Brand Campaign